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More than 5000 entries on the history, culture and life of Britain (published in 1993 by Macmillan, now out of print)
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seaside postcards
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From the Edwardian period it became a British tradition to send brightly coloured postcards from holidays at the seaside. The comic ones made much use of mild sexual double entendre, closely related to the humour of the *music halls (the outstanding exponent was Donald *McGill). Picture postcards had been developed on the Continent, and became a craze in Britain only after two concessions by the Post Office – first (from 1894) delivering them for a halfpenny, half the letter rate, and then (from 1897) allowing messages on the same side as the address, thus giving the artists space to indulge themselves on the other side.
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